Construct

Construct details. (MORE INFO)

Construct: Environmental Uncertainty (Dynamism)


  • Description
  • Indicators

Note 1: Following are presented the definitions found for the construct in the used references, together with the theory/model.
Note 2: The same construct can be present in more than one theory/model.
Note 3: If the construct was not proposed in the original theory/model, it is identified as "Additional to theory/model".


Definition: The rate of change and innovation in production and service technologies, as well as the uncertainty or unpredictability of customer taste and actions by the firm’s principal industries.

Theory/model: Additional to TTF
Reference: (Karimi, Somers, & Gupta, 2004)


Note 1: This list contains all the indicators (measuring variables) as defined by the authors when proposing/using/applying a theory/model in a context. It also includes the scales used to measure the variables.
Note 2: Some of the indicators are context-dependent.
Note 3: The same construct can be present in more than one theory/model.


IndicatorScaleContextTheory/ModelReference(s)
Market activities of your key competitors.Scale 1 to 7, Have become far more predictable to Have become far less predictableDataTTF(Karimi, Somers, & Gupta, 2004)
The tastes and preferences of your customers in your principal industry.Scale 1 to 7, Have become far more stable and predictable to Have become much harder to forecastDataTTF(Karimi, Somers, & Gupta, 2004)
Rate of innovation of new operating processes and new products or services in your principle industry.Scale 1 to 7, Fallen dramatically to Dramatically increasedDataTTF(Karimi, Somers, & Gupta, 2004)