Construct details. (MORE INFO)
Definition: Increasing sales, improving customer services, and widening sales channels.
Theory/model: Additional to TOE
Reference: (Zhu, Kraemer, & Dedrick, 2004)
| Indicator | Scale | Context | Theory/Model | Reference(s) |
|---|---|---|---|---|
| Sales increased. | Likert 1-5 | e-Business | TOE | (Zhu, Kraemer, & Dedrick, 2004) |
| Sales area widened. | Likert 1-5 | e-Business | TOE | (Zhu, Kraemer, & Dedrick, 2004) |
| Customer service improved. | Likert 1-5 | e-Business | TOE | (Zhu, Kraemer, & Dedrick, 2004) |
| International sales increased. | Likert 1-5 | e-Business | TOE | (Zhu, Kraemer, & Dedrick, 2004) |