Construct details. (MORE INFO)
Definition: Refers to the extent to which the value of an investment made by a transacting party, such as a firm or an individual, is specific to the relationship with the other party.
Theory/model: Additional to TAM
Reference: (Son, Kim, & Riggins, 2006)
Indicator | Scale | Context | Theory/Model | Reference(s) |
---|---|---|---|---|
For the purchase of this product, there is an online store(s) that takes less effort to order than other online stores. | Likert 1-7, Strongly Disagree to Agree | B2C net-enabled commerce | TAM | (Son, Kim, & Riggins, 2006) |
For the purchase of this product, there is an online store(s) that I am more comfortable with than other online stores. | Likert 1-7, Strongly Disagree to Agree | B2C net-enabled commerce | TAM | (Son, Kim, & Riggins, 2006) |
For the purchase of this product, there is an online store(s) that takes less time to order than other online stores. | Likert 1-7, Strongly Disagree to Agree | B2C net-enabled commerce | TAM | (Son, Kim, & Riggins, 2006) |