Construct details. (MORE INFO)
Definition: The natural sequencing of web pages, well organized layout, and consistency of navigation protocols.
Theory/model: Additional to TPB
Reference: (Pavlou & Fygenson, 2006)
| Indicator | Scale | Context | Theory/Model | Reference(s) |
|---|---|---|---|---|
| I expect the sequencing of hyperlinks in this website to be clear. | Scale 1 to 7, Strongly Disagree to Agree | e-Commerce | TPB | (Pavlou & Fygenson, 2006) |
| Having a clear sequence of hyperlinks would make it (much more difficult/ easier) for me to get information about this product. | Scale 1 to 7, Much More Difficult to Easier | e-Commerce | TPB | (Pavlou & Fygenson, 2006) |
| I expect the layout of this website to be intuitive. | Scale 1 to 7, Strongly Disagree to Agree | e-Commerce | TPB | (Pavlou & Fygenson, 2006) |
| A website with an intuitive layout would make it (much more difficult/ easier) for me to get information about this product. | Scale 1 to 7, Much More Difficult to Easier | e-Commerce | TPB | (Pavlou & Fygenson, 2006) |