Construct details. (MORE INFO)
Definition: The extent to which a consumer believes that a website would enhance her effectiveness in getting product information.
Theory/model: Additional to TPB
Reference: (Pavlou & Fygenson, 2006)
Indicator | Scale | Context | Theory/Model | Reference(s) |
---|---|---|---|---|
This website would be useful for getting valuable information about this product. | Scale 1 to 7, Extremely Unlikely to Likely | e-Commerce | TPB | (Pavlou & Fygenson, 2006) |
For me, getting valuable information about a product from a website is. | Scale 1 to 7, Not at All to Extremely important | e-Commerce | TPB | (Pavlou & Fygenson, 2006) |
This website would enhance my effectiveness in getting useful information about this product. | Scale 1 to 7, Extremely Unlikely to Likely | e-Commerce | TPB | (Pavlou & Fygenson, 2006) |
For me, getting useful information about a product from a website is. | Scale 1 to 7, Not at All to Extremely important | e-Commerce | TPB | (Pavlou & Fygenson, 2006) |