ISRI - Information Systems Research Indicators

Construct: Individualism/Collectivism

Description
Indicators

Note 1: Following are presented the definitions found for the construct in the used references, together with the theory/model.
Note 2: The same construct can be present in more than one theory/model.
Note 3: If the construct was not proposed in the original theory/model, it is identified as "Additional to theory/model".

Definition: Degree to which the individual emphasizes his/her own needs as opposed to the group needs and prefer to act as an individual rather than as a member of a group.

Theory/model: Additional to TAM
Reference: (Srite & Karahanna, 2006)

Note 1: This list contains all the indicators (measuring variables) as defined by the authors when proposing/using/applying a theory/model in a context. It also includes the scales used to measure the variables.
Note 2: Some of the indicators are context-dependent.
Note 3: The same construct can be present in more than one theory/model.

Indicator	Scale	Context	Theory/Model	Reference(s)
Being accepted as a member of a group is more important than having autonomy and independence.	Not Specified	Computer and PDA	TAM	(Srite & Karahanna, 2006)

Being accepted as a member of a group is more important than being independent.	Not Specified	Computer and PDA	TAM	(Srite & Karahanna, 2006)

Group success is more important than individual success.	Not Specified	Computer and PDA	TAM	(Srite & Karahanna, 2006)

Being loyal to a group is more important than individual gain.	Not Specified	Computer and PDA	TAM	(Srite & Karahanna, 2006)

Individual rewards are not as important as group welfare.	Not Specified	Computer and PDA	TAM	(Srite & Karahanna, 2006)

It is more important for a manager to encourage loyalty and a sense of duty in subordinates than it is to encourage individual initiative.	Not Specified	Computer and PDA	TAM	(Srite & Karahanna, 2006)