Construct details. (MORE INFO)
Definition: The consumer’s evaluation of the desirability of using a website to get information from a Web vendor.
Theory/model: Additional to TPB
Reference: (Pavlou & Fygenson, 2006)
Indicator | Scale | Context | Theory/Model | Reference(s) |
---|---|---|---|---|
For me, getting information about this product from this website within the next 30 days would be. | Scale 1 to 7, Very Bad to Good Idea | e-Commerce | TPB | (Pavlou & Fygenson, 2006) |
For me, getting information about this product from this website within the next 30 days would be. | Scale 1 to 7, Very Foolish to Wise | e-Commerce | TPB | (Pavlou & Fygenson, 2006) |